Saturday, May 18, 2013

Facial Recognition Technology

Looks like 60 Minutes is going to pick up on facial recognition technology, the looming privacy invasion that will affect us all.  I really don't think people understand how this technology is going to change the world in which we live.  As cameras get better and cheaper, we'll be tracked from the moment we leave our homes...maybe even inside our homes.  Facial recognition technology will make it impossible to remain anonymous, and it doesn't have to be a live feed.  Photos and videos from events can be scanned, picking out everyone in the picture.

Here is a video excerpt from 60 Minutes:

http://www.cbsnews.com/video/watch/?id=50146970n

 Ever see Minority Report?  This excerpt from CBS is practically right out of the movie.

"At the cutting edge of the technology is a system now in testing called Facedeals, which is demonstrated for Stahl at a restaurant. Facial recognition technology quickly identified her and links up to her Facebook "likes" for the information it needs to instantly offer her a deal on her favorite beverage. The offer pops up on her cell phone within seconds of entering the restaurant."

The odds are you are not just a face in the crowd any longer. Even if your picture isn't plastered all over social networking and photo-sharing sites, facial recognition technology in public places is making it harder if not impossible to remain anonymous.

Lesley Stahl reports on the new ways this technology is being used that even has one of its inventors calling it too intrusive. Her 60 Minutes report will be broadcast Sunday, May 19 at 7 p.m. ET/PT.

This story originally appeared at CBSNews.com under the headline "'Big Brother' is big business?"

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