Monday, May 20, 2013

Tumbler Users Flock to WordPress

According to WordPress Founder, Tumbler users are heading to Wordpress at the rate of 72,000 per hour.             

Wordpress apparently is gaining new users running from Yahoo's $1.1bn acquisition of website Tumblr.  Matt Mullenweng, the creator of Wordpress has seen a backlash following Yahoo's Tumblr acqusition, and isn't shy about saying so. According to Mullenweng, the number of Tumblr to Wordpress data transfers climbed to over 72,000 per hour over the weekend.  This is a huge increase over the typical 400 to 600 moves they see.
According to statements on his personal blog, "The relationship between Wordpress and Tumblr has always been pretty friendly: Tumblr's own blog used to be on WP, supports Tumblr as a Publicize option alongside Twitter and Facebook, our Akismet team sends them daily emails of splogs on the service, and there's healthy import and export traffic both ways.
"Imports have actually spiked on the rumors even though it's Sunday: normally we import 400-600 posts an hour from Tumblr, last hour it was over 72,000."
When asked about the acquisition as a whole, he noted that the price Yahoo paid for Tumblr was a steal.
"I think we're at the cusp of understanding the ultimate value of web publishing platforms, particularly ones that work cross-domain, and while Yahoo's all-cash deal by some metrics, like revenue, is very generous, I think it's a tenth of the value that will be created in these platforms over the coming years," he added.
Yahoo confirmed its acquisition of Tumblr earlier today, noting that it handed over $1.1bn in cash for the firm. Yahoo CEO Marissa Mayer put out her own blog post about the deal (on Tumblr, naturally) promising that her company "won't screw it up". As I noted in a previous post, that track record isn't good.  I wonder how she'll react to seeing some of the less savory pictures that she is now hosting? ∞

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